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Impact

Solidified its position as Pakistan’s #1 data company, delivering solutions that increase profits, streamline operations, and enhance customer experiences.

Blutech's AI solutions on Cloudera helped clients cut costs, boost efficiency and unlock new revenue streams, transforming how banks and telecoms leverage data.

Transformed banking operations, cutting compliance costs, boosting customer retention by 40%, and driving $1M in revenue growth through data-driven insights.

Solutions

Cloudera Private Cloud

Data Architecture
Industry

Business Services

Country

Pakistan

Blutech Consulting, a data and AI company headquartered in Pakistan and Bahrain, has been at the forefront of solving complex data challenges for clients across Europe, the Middle East, and Africa. With over 300 data consultants, Blutech offers a comprehensive suite of services that span both technical solutions and business solutions.

Since 2017, Blutech has partnered with Cloudera to drive collaborative success through technological innovation, with a strong focus on the banking and telecommunications sectors. The company’s technical solutions focus on the infrastructure, consolidation, and management of data; their business solutions apply AI and machine learning to specific business use cases.

The hunt for a partner - Blutech's quest for the right data platform

Blutech sought a best-in-class data platform provider to enhance their data consultancy expertise and create tailored solutions for clients. Their consultants, with decades of experience, focus on the right mix of technologies and assets developed from multiple successful implementations.

The customers typically faced multiple problems:

  • Unconsolidated and unconnected data, making it impossible to use their data for decision making.

  • An existing data warehouse limited to structured data, and unable to perform data science use cases on their existing warehouse.

  • Using proprietary warehouse systems that were extremely expensive to maintain or offering poor value for money.

  • Unsuccessful data implementation programs due to lack of in-house expertise, or from the incumbent partners.

  • Lacking guidance on their data program, roadmap, and how to realize value through different projects.

Joining forces with Cloudera: a strong foundation for Blutech's services

By partnering with Cloudera, Blutech has worked from the foundation of a tried-and-tested data platform. Since 2017, all of their services have been delivered on a data lakehouse implemented with the Cloudera platform.

What makes the partnership deeper than just providing mutually compatible services is the collaborative approach the two companies have taken to grow their client base in the region, teaming up to win new work from RFPs and tenders.

Blutech’s unique offering lies in its industry-specific off-the-shelf solutions. Based on previous successful implementations, they have built data products that can “plug and play,” and B2B customers can use these data products with minimum customization.

Kashif Jadoon, CEO of Blutech Consulting, said, “Cloudera is the primary source of data for anything our customers are doing in their data program. In Pakistan, all of our banking customers have made Cloudera their data lakehouse solution. These banks are sourcing data from the data lakehouse to their downstream applications like CRM, campaign managers, contact centers, etc. 

“Our banking clients have built various solutions on Cloudera for customer profitability, self-service business intelligence, customer-related use cases, risk analytics, compliance platform and real time analytics. All these solutions are built on Cloudera technology.”

Claiming the #1 spot in Pakistan

The partnership combines the strengths of both companies: bringing together Blutech’s market expertise and industry-specific solutions, with Cloudera’s best-in-class platform and customer support.

“Cloudera is the number one reason we became the largest data company in Pakistan,” said Mr Jadoon. “They supported us in all the RFPs and during proposals, presentations and proof of concept demos. They worked very closely with us and eventually we won those deals.

“Then the next step for our customers was to work on expansion plans, and so far all our customers have further invested in Cloudera and our services, which is a testimonial of our great partnership.”

For Blutech’s customers, Cloudera’s platform has resulted in benefits encompassing operational efficiency, compliance and business impact.

Customers in the banking sector have improved their efficiency in branch operations, data redundancies, duplication, and cleaning. Turning to compliance, the partners have saved their customers millions of dollars in financial penalties by improving Know Your Customer processes and timely reporting to regulators.

The business impact was delivered through cost savings, improved customer retention, and increased revenues. Just one bank saved 30% in marketing costs, retained 40% more customers, and increased over US$1 million in revenue by cross-selling and upselling.

For Mr Jadoon, the unique value Blutech gains from Cloudera compared to other partnerships is trust and support. He said, “Cloudera’s partner support was always exceptional and has enabled us to grow by helping our customers make the right decisions.”

Cloudera and Blutech: Foundational to a customer-centric approach.

“The implementation has been fast and smooth, and our teams have already begun to witness the benefits of Cloudera’s data platform. We are positive that our continuing partnership with Cloudera and Blutech Consulting will be foundational to our customer-centric approach, considerably improving our customer responsiveness,”

– Mr. Faisal Anwar, ex-CIO of UBL, was the champion of this end-to-end flagship program delivered with Cloudera and Blutech, which set the benchmark for the financial sector in Pakistan.

Cloudera is the number one reason we became the largest data company in Pakistan.

Kashif Jadoon, CEO of Blutech Consulting

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