What is Hadoop?

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Make Big Data the Lifeblood of Your Enterprise

With data growing so rapidly and the unstructured variety accounting for 90% of it today, the time has come for you to re-evaluate your approach to data storage, management, and analytics.

Legacy systems, while fine for certain workloads, simply were not engineered with the needs of Big Data in mind, and are far too expensive for today's largest data sets. Instead, these systems should now complement the use of Apache Hadoop - letting you optimize data management by putting the right Big Data workloads in the right systems.

In fact, the need for Hadoop is no longer a question -- the only question now is how to take advantage of it best, and the enterprise-proven answer is: "with Cloudera."

Learn why data-driven organizations worldwide are using Cloudera.
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Reveal Insight from All Types of Data,

from All Types of Systems

Hadoop can handle all types of data from disparate systems: structured, unstructured, log files, pictures, audio files, text – just about anything you can think of, regardless of its native format. Furthermore, you can put it all in your Hadoop cluster with no prior need for a schema. In other words, you don’t need to know how you intend to query your data before you store it; Hadoop lets you decide that later.

By making all your data useable, not just what’s in your databases, Hadoop lets you uncover hidden relationships and reveals answers that have always been just out of reach. You can start making more decisions based on hard data, instead of hunches, and look at complete data sets, not just samples and summaries.

Download this whitepaper to learn the history of Apache Hadoop.
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Redefine the Economics of Data:
Keep Everything, Forever, Online

Hadoop’s cost advantages redefine the economics of data.

Because Hadoop is deployed on industry-standard servers and has virtually unlimited scalability, you can afford to keep data online that you could only archive away before. And we all know that once data is archived to tape, it may as well have been deleted - it's accessible only in extreme circumstances.

Enterprises that build their Big Data around Cloudera can afford to store literally all their data, and keep it all online for real-time interactive querying, business intelligence, analysis, and visualization.

Watch Cloudera and CNBC discuss Big Data and Hadoop.
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Tap the Power of Open Source for Business Benefit

Hadoop is open source technology, so it gives you the powerful and time-tested advantages of avoiding vendor lock-in, rapid innovation on a global scale, extended evaluation with no obligation, and collaborative and community-driven development across the ecosystem. Learn more about why open source matters.